In today’s competitive online market, it can be almost impossible to succeed as a first-time independent seller on Amazon. This isn’t like opening a traditional retail shop in your home-town – you’re competing against experienced professionals located all over the world! Fortunately, AMZ Savages is here to help new online sellers learn exactly how to succeed.
My name’s Fabian David, and as the CEO of AMZ Savages, I see that clients like you need a unique, personalized service. This isn’t some generic online course or launch promotion – we offer a business model that is designed to empower you to go on to prosper as independent Amazon seller.
With over 6 years’ experience as an Amazon consultant, I know exactly what your business needs to compete against the top professionals and I’m happy to share this knowledge with you.
I promise you a truly individualized experience. This is why I’ll be the one taking your calls and sharing my screen with you every step of the way. The rest of the AMZ Savages team will be your backup helping you with overall execution from research to product launch.
And, best of all, our hands-on initial product launch is tailored to suit your specific needs, so you can choose to mix-and-match to get exactly what you need to make your business successful.
So how does our process work? Here’s a brief overview of our step-by-step process:
- Ask you to decide on your total budget for product investment
- Discuss any specific criteria that you’d like us to adhere to (category or target niche)
- Undertake thorough product research (I do this personally, assisted by a team member)
- Full business plan, enabling you to appraise the merits of each product
- List of all up-front and ongoing investment costs (we won’t let you go over budget!)
- Sales projections detailing the expected return on investment of each option
- The creation of the business name and design of the company logo
- Product package design (with the option of metal or cardboard to suit product)
- Legal patenting protection to safeguard the ornamental product design
- Obtain a total of three samples from the supplier to check for conformity
- Send one of the samples directly to you so that you can inspect and approve
- Put the remaining samples through our comprehensive quality control process
Production & Shipping
- The final approved product design is sent off to the manufacturer
- Your products begin manufacturing while we keep working behind the scenes
- Inventory is dispatched directly to the correct Amazon Fulfillment Centers
Amazon/Seller Central Listing Set-Up
- Creating appealing photos which will show off your product’s key selling features
- Complete keyword analysis on the listings of your top 10 competitors
- Set-up of all back-end Seller Central settings and Pay-Per-Click (PPC) campaigns
Launch, Advertising & Optimizing
- Launch the listing and start the PPC campaigns as soon as the stock arrives at Amazon
- Obtain product reviews (a process that usually takes 2-3 weeks)
- Begin the ranking process to help you start selling products organically
- You will be able to truly benefit from the thorough step-by-step mentoring
- You will feel confident enough to repeat the total development process
- You can release more products on Amazon, confident that you’ll be a success
Get the full benefit of our team explaining and teaching you all the processes at the right time! Learn from us the secrets you need to know and apply to successfully run & scale your Amazon Business after your product is LIVE on Amazon
You may even decide that you don't want to put in the work, and that's fine. We can do it for you and because we are that good at it, we’ll even offer you a no quibble Money Back Guarantee
LEGENDARY PRODUCT RESEARCH
THE most important phase when launching a new product on Amazon
Criteria to apply when starting your Product Research :
BUDGET AVAILABLE FOR INVESTMENT
Based on the budget available we can determine the selling price range of the future product. When calculating the budget we have to take into consideration the Production Leadtime, Shipping Timelines and Sales Velocity. Why? Well, it is to maintain good Inventory Management which is at the heart of your profitability.
RETAIL PRICE OF THE PRODUCT
SIZE & WEIGHT
We recommend beginning with a small product because Amazon charges low shipping fees and small storage fees*. As for the weight, lightweight is the perfect weight. But this doesn’t mean you cannot go with a medium-weight product.
IMPROVABILITY & UNICITY
Now we know what your future product should look like. But this is not enough to be sure that your product will be a success and dominate your niche. Once we have found a product based on the above criteria and it meets the criteria below as well, then and only then do we know that we’ve found YOUR first WINNER!
It’s adhering to these strict criteria which makes all the difference when it comes to finding a really good product and being able to launch it successfully.
SALES & TREND HISTORY
PRODUCT PATENT CHECK
Other criteria we take in consideration when doing the Product Research:
PERISHABLE or NON-PERISHABLE
HAZARDOUS or NON-HAZARDOUS
FLAMMABLE or NON-FLAMABLE
TOXIC or NON-TOXIC
Amazon Keyword Research & Analysis
Followed by Listing Creation & Optimization
If you want to stand out amongst the 500 million+ items currently on Amazon, then you need to know how to sell your product. This is where AMZ Savages can give you an advantage over your competitors. I’ve assembled a crack team of internet entrepreneurs and Amazon Sellers who understand exactly what is needed for an Amazon product listing to be successful. We utilize a three-step process that includes:
- Initial keyword research – a thorough investigation of existing product listings to determine which keywords will boost sales
- Listing creation (Amazon Page) – fine-tuned Amazon best practice techniques create an attractive listing that is highly engaging
- Seller Central (back end of Amazon Page) – additional information is targeted towards Amazon’s Search Engine Optimization metrics
With this approach, we’ve been able to help over 400 businesses successfully launch their products on Amazon. This is all thanks to our detailed understanding of how Amazon works, coupled with our intense regime of testing and improving our techniques.
KEYWORD RESEARCH & ANALYSIS
Amazon uses its custom search engine algorithms to match up buyer searches with relevant products, so you need to understand how the Amazon search engine operates if you’re going to get the most out of your product listing.
- Determine who your top 10 competitors are on Amazon – businesses with similar products which are currently achieving the highest rankings.
- Focus on the top-ranking products in your category niche to determine which listings are using the best keywords.
- Filter the keywords for relevance and based on the associated search volume metrics (how much your product could be making in monthly sales).
LISTING CREATION (AMAZON PAGE)
While it’s important to include appealing photos that show off the main selling features of your product, it’s even more important to get the content right.
- Keep the title length to a simple two lines or about 70 characters on average. Use the most important keywords first.
- The dot points should provide succinct answers to common questions about the product – they should be to the point, convincing, and include top-ranking keywords.
- The listing description text needs to be persuasive, descriptive, and focused on the product – and importantly, don’t forget to use emojis.
SELLER CENTRAL (BACK END OF AMAZON PAGE)
The back-end Seller Central is where the real search engine optimization magic happens. To help your listing gain high Amazon rankings it needs to be fully optimized behind the scenes.
- Time to concentrate more on incorporating keywords and less on making the text sound appealing to readers.
- In the Subject Matter Field use the entire keyword or a long-phrase incorporating multiple keywords – it no longer matters if this is repetitive or grammatically correct.
- Use Seller Central to invest in some Pay-Per-Click (PPC) campaigns that will drive more potential buyers to your product listing.